Amazon Prime Day 2026 is just two weeks away, but the shopping frenzy has already begun. Early bird discounts on top-rated TVs from brands like SamsungHisenseSonyand TCL are live, offering savings up to $2,000. Whether you’re looking for a premium OLED model or a budget-friendly second screen, now is the time to upgrade your home entertainment setup.
To help you navigate the best deals, we’ve curated a list of the most impressive discounts on TVs that have been thoroughly tested by our team. Each TV featured here has undergone rigorous testing for color accuracysound qualityand software support. Read on to discover our top picks for early Prime Day TV deals.
Top Early Prime Day TV Deals
The early Prime Day TV deals are already rolling in, and here are some of the best discounts you can find right now:
TCL QM8K: 120Hz Refresh Rate and Bang & Olufsen Audio
Current price: $998 (33% off) Original price: $1,500
One of our favorite TCL TVs, the QM8K offers a 120Hz refresh rate that can be boosted to 144Hz for console gaming, live sports, and fast-paced movies or shows. The matte display helps cut glare for better visibility, while the speakers are designed by Bang & Olufsen for rich, clean audio to complement the high-quality picture.
Samsung S90F: Last Year’s Flagship OLED with a Discount
Current price: $998 (29% off) Original price: $1,398
The Samsung S90F might be last year’s flagship OLED, but it still offers plenty of reasons to pick one up. You’ll get a 144Hz refresh rate for ultra-smooth motion while watching live sports and fast-paced movies, as well as console gaming. It also features a Pantone Validated OLED panel for enhanced color accuracy and contrast.
Hisense Canvas: A Competitor to Samsung’s The Frame
Current price: $1,499 (40% off) Original price: $2,500
The Hisense Canvas is a competitor to Samsung’s The Frame, offering a comparable experience for a much better price. It features a gallery-inspired design, matte display, and dedicated art mode for creating a personalized slideshow of your favorite artists or your own work. You’ll also get a 144Hz refresh ratesupport for Dolby Vision HDRand an ambient light sensor that automatically adjusts screen brightness for the best viewing in almost any room.
TCL X11L: Micro RGB Display Technology
Current price: $6,000 (25% off) Original price: $8,000
The all-new TCL X11L uses Micro RGB display technology for color accuracy, contrast, and detailing that rivals high-end OLED models from rivals like Samsung and Sony. It also features speakers designed by Bang & Olufsen for clean, balanced audio to match. With up to 20,000 dimming zones and a peak brightness of 10,000 nitsthe X11L is capable of producing bold, bright colors and pixel-perfect details in almost any lighting.
Sony Bravia 8 II: Flagship OLED with Dolby Vision HDR
Current price: $2,798 (15% off) Original price: $3,300
Sony’s flagship OLED offers support for both Dolby Vision HDR and Dolby Atmos virtual surround sound to enhance already top-notch visuals and audio. With Sony’s Acoustic Surface Audio+ technologytiny actuators turn the entire screen into a speaker for object-tracking sound and near-perfect audio and video syncing. You’ll also get exclusive VRR support for the PS5 to prevent screen tearing and stuttering while console gaming.
Budget-Friendly TV Deals
If you’re looking for more affordable options, here are some budget-friendly TV deals to consider:
- Toshiba C350 50-inch$199 (save $150): A solid, budget-friendly smart TV that uses the Fire TV platform to give you access to thousands of apps as well as Alexa Skills and voice controls.
- Insignia F20 32-inch$70 (save $60): An ultra budget-friendly smart TV with a 60Hz refresh rate, 720p resolution, and DTS Virtual: X audio.
- Hisense E7 65-inch$650 (save $350): A great mid-range model with Dolby Vision IQ support, a 144Hz refresh rate, and a dedicated AI Sports picture mode with enhanced sound and VRR support – just in time for the World Cup.
- Roku Plus Series 65-inch$478 (save $170): Roku’s very own smart TV features Dolby Vision HDR support, 4K resolution, a 60Hz refresh rate, and support for Apple AirPlay.
When is Amazon Prime Day 2026?
Amazon Prime Day 2026 runs from Tuesday, June 23 to Friday, June 26. While these early deals are already live, the official Prime Day sale will bring even more discounts and exclusive offers.
Are TVs Really Cheaper During Amazon Prime Day?
Absolutely! Almost every TV brand, from LG to TCL, offers some sort of discount on its lineup of flagship, mid-range, and budget models. This means you can save hundreds, or even thousands, on an upgrade for your living room and home theater, or on a modest second screen for your bedroom.
How Were These Early Amazon Prime Day Deals Chosen?
Not all deals are created equal. We chose only the steepest discounts from the best-known TV brands to showcase in this list to help readers find the best deals on the right TV for their space. We’ve also focused on TVs that we and other experts have been able to do hands-on testing with.
